Coming to the AMP Expo? Here’s a list of the top ten advertising, marketing, and public relations organizations our student blogger is excited to see. Who’s on your list?
What it is: The digital division of Game Show Network, GSN Games is best known for releasing GSN Casino, a Facebook gaming app as well as a mobile app.
Fun Fact: In 2013, GSN Casino was the 10th highest grossing app for the iPad on the App Store.
What it is: An advertising and marketing communications agency based in Boston.
Fun Fact: Mullen crafted JetBlue’s “Air on the Side of Humanity” campaign, which revolved around pigeons.
What it is: A developer of health and wellness products that also works to build brands through online campaigns.
Fun Fact: One of their most successful products is ProbioSlim, a probiotic supplement that helps customers lose weight safely.
What it is: A global public relations firm with expertise across specialty areas including consumer marketing, corporate reputation, and healthcare, to name a few.
Fun Fact: Weber Shandwick was named the 2012 Most Creative Agency by The Holmes Report.
Millward Brown Vermeer
What it is: A global marketing consultancy focused on unleashing brand-led business growth.
Fun Fact: Five values drive the firm’s behavior: curiosity, ownership, inspiration, care, and playfulness.
What it is: A global public relations firm that offers marketing, branding, and corporate communications services.
Fun Fact: Ketchum has over 100 offices in 70 countries around the world.
What it is: A digital agency that provides marketing and technology services to Fortune 100 companies.
Fun Fact: Huge helped TED majorly redesign its website for the first time.
Jack Morton Worldwide
What it is: A multinational branding agency that specializes in planning and managing branding strategies and developing brands for companies.
Fun Fact: In 2004 the company produced the opening and closing ceremonies at the Summer Olympics in Athens, becoming the first non-local producer of the ceremonies in Olympic history.
What it is: The American Association for Advertising Agencies
Fun Fact: The 4A’s is a sponsor of The 3% Conference, a movement dedicated to promoting more female creative leadership in advertising.
What it is: A marketing and communications agency based in Boston with offices in Greenville and New York City. It is the 14th largest advertising agency in the US.
Fun Fact: Karen Kaplan, the current Chairman of CEO, has worked there since 1982 when she was hired as a receptionist.
Nian Hu ‘18